Proofreading is hard.

But it’s necessary. In my Monday morning ‘down a rabbit hole,’ I was looking into a local restaurant for dinner with some friends for this evening. I hit their menu to see if there’s anything that I’d be interested in (there is) and then I got distracted by the rest of their website (as I…

Research proves attractive things work better.

According to a 2002 study, the ‚Äúappeal of the overall visual design of a site, including layout, typography, font size, and color schemes,‚Äù is the number one factor we use to evaluate a website‚Äôs credibility. – In Defense of Eye Candy by Stephen P. Anderson (A List Apart) Most people I deal with fall into…

I wonder how long this will fall on deaf ears…

I’ve mentioned this same statement more than once to those in a position to make some changes at our church. Maybe hearing it from other sources will help the message get through. a successful Internet ministry does not rely exclusively on volunteers to create or maintain their web site. (via Church Marketing Sucks)

Help Jonathan Snook adopt (again)

A major player in the world of web (both design and programming) was looking to adopt his third child along with his wife in the near future, the future came a little sooner than expected. Read all about it (and contribute if you’re inclined) here: http://snook.ca/adoption Through the use of twitter, in 12 hours he’s…

Good social marketing campaign?

Still wrapping my brain around this: http://skittles.com/ They are using most major forms of social media to show their product and how people interact with it including twitter, facebook, youtube, flickr and wikipedia instead of having a standard website. Interesting concept, I can imagine that it won’t be long before we start to see this…

My former church home is going viral

This is the church that – when I decided to get out of bed in college – I attend on a semi-regular basis. Funny thing is, I consider them one of the most conservative churches in their area. Pretty surprising to see them using social media like Youtube to promote.

Intern

I have an intern. She started today. She doesn’t really have a set schedule, she doesn’t get paid and she’s only around for a couple of weeks but I now have an intern. It was a little weird sitting down with her today to converse about what she currently knows, what she wants to learn…

I Am Second

It’s exciting to me to see church media and their creators starting to get it. For far too long, the materials presented to the public were sub-par. I Am Second, gets it. A ministry that concerns itself with both substance and style. One of the best presentations in any field I have seen in a…

Brevity is not an excuse for poor spelling.

First off, I am attached to the electronic communication medium more than I probably would like to admit. I am one of those that carries a multi-use phone or PDA. Although I rarely use the calendaring functionality of it, I am shackled by the phone, text, and email capability of the device. I send plenty…