Christian Ross

Make Your Bottle Count

Project7 has been a client of ours for going on probably 4-5 years now, we can’t get enough of them and hopefully they haven’t grown tired of us either. Their mission is ‘Products for Good’ and they are pioneers in the social entrepreneurship arena with a passion for making a difference. They’ve figured out a way to let you be a blessing to others just by making purchases you’re probably already making – gum, mints, water, etc.

We’re pretty stoked about their newest partnership just announced yesterday that will allow them to make an even greater impact on this world. From a marketer’s standpoint, I can’t think of a much easier partner brands with! Starting today, you can now purchase specially marked Project7 bottles of 7UP/Diet 7UP/Cherry 7UP/Diet Cherry 7UP and under the cap you will find a code that allows you to help make a difference in 3 easy steps:

Boom. Done. You just made an impact on this world.

To announce the partnership, they’ve created a pretty awesome stop motion video hand-drawn by one of my good buddies and all around talented guy, Darren Dunham. We’re really working hard to spread the word and would love it if you’d take 2.5 minutes to watch it and possibly even help spread the word about it! Would love to see this thing actually go viral and bring more attention to Project7 and all that they’re doing to bring change in this world. Shareable links below the video.

Make Your Bottle Count

Like it enough to share it?

If you’re the kind to post on Facebook, Twitter, Tumblr, or any of the other places you reside on the net, the best link to use is probably:

The video is on both Vimeo and YouTube so whatever tickles your fancy.

Links of note

I used to run a semi-regular post that I called 6th Day around here that was a Friday wrap-up of Internet things I’d stumbled across or liked throughout the week. Not sure what the significance of the title was but I’m bringing it back for at least one week. I think I’m going to resurrect the concept and kill the name – although I don’t have a good replacement name for it.

Without further ado…